The Amanda Nicole is a captivating new artist blending hip hop, dance, and pop into upbeat tracks that make you want to move. From working at McDonald’s to studying law, becoming a dancer, published model, and now a rising music star, her journey is as dynamic as her sound. She channels every chapter of her story into high-energy songs that are both personal and made for the dance floor. With an impressive 8.4 million Instagram followers and counting, The Amanda Nicole is quickly becoming a force to watch.
Our Approach
With one click, our technology launched a complete fanbase growth campaign on TikTok for one of her tracks. Using artist-created original content, we automatically target ideal audiences based on the artist and song data, driving fans to streaming platforms like Spotify. This approach has proven highly effective in attracting new listeners.
The Amanda Nicole's Campaign
Her Songfly campaigns for the track “Put it in my...” ran for one week on TikTok.
Our Impact
- Before the campaigns, she was averaging about 67.5 new listeners per day on Spotify. However, during the length of her campaign, this average boosted upwards to 115.88 new listeners per day–this is a 71.67% increase in average daily new Spotify listeners!
This campaign generated over 45,600 impressions, highlighting the success of these ads in reaching large audiences and effectively promoting the track to new listeners.
This increase in results trickled into long-term follower metrics:
- 119.15% increase in average daily new TikTok followers!
- 0.17% increase in new Spotify followers from the start date to the end date of the campaign!
- 1,483 total new fans were converted on Spotify–these are listeners actively engaging with the track and likely to continue streaming her upcoming releases.
If you’re looking to optimize your next release to see similar results, just drop us a message or click here to book a quick chat with one of our marketing experts. We’re here to help you make it happen!
Greater Success
If you’re looking to optimize your next release to see similar results, just drop us a message or click here to book a quick chat with one of our marketing experts. We’re here to help you make it happen!
