Meet Seth Menne

Seth Menne is an indie worship singer-songwriter from St. Louis, MO, who has been leading worship since the age of 17. Driven by a desire to share his faith and testify to his personal journey, he currently leads worship at his local church and organizes a monthly community ministry called Gathering House Worship. Seth is currently transitioning to a traveling ministry, converting a school bus into a tiny home with his wife, Maddie, to reach new communities on the road.

Our Approach

With one click, our technology ran a complete fanbase growth campaign on Instagram for one of his tracks. Using high-performing video content, we automatically target ideal audiences based on the artist and song data, driving fans to streaming platforms like Spotify and Apple Music. This approach has proven highly effective in attracting new listeners.

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Seth Menne's Campaign

His Songfly campaign for the track "Seek The Lord" ran for two weeks on Instagram.

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Our Impact

At the start date of this campaign, Seth was reported to have around 1,648 Spotify monthly listeners. After 14 days of this ad campaign running, this number boosted to about 1,993 listeners by the last day – this is a 21% increase in overall new Spotify monthly listeners!

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This campaign generated over 5,200 impressions and 160 clicks – demonstrating how effectively the ad reached new audiences and drove active engagement with the track on Instagram.

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Seth's campaign also created a ripple effect across other key metrics, showcasing the multi-faceted impact of this two-week promotion:

  • +22 new followers on Instagram–demonstrates a growing community invested in the artist's journey.
  • +22 new followers on Spotify–indicates listeners who are now 'plugged in' to future releases.
  • 120 total new fans were converted across Spotify and Apple Music–these are listeners who are actively engaging with the track on these platforms, making them highly likely to stream, save, or share this song or other releases.

This is a great example of how a focused two-week campaign can move the needle for an indie artist like Seth Menne. Strategic, consistent promotion builds the kind of momentum that carries well beyond a single release, which is exactly why our partnership with Strm is designed to help artists prioritize sustainable growth. By moving away from vanity metrics and bot traffic, we empower Strm artists to focus on what actually matters: connecting with real people who genuinely resonate with their music. Every artist starts somewhere, and these intentional gains are a vital win—proving that even steady, organic growth is the most reliable foundation for long-term success.