Meet Destiny Malibu
Destiny Malibu is an American, bilingual pop singer-songwriter, musician, and podcaster known for her high-energy, genre-blending sound. An American Idol alum, she has built a strong presence across social media with over 200,000 followers and millions of content views, including her popular track "Say My Name." Her music draws comparisons to artists like Ellie Goulding, Zara Larsson, and Carrie Underwood. Destiny has released multiple projects, including her recent EDM-pop collaboration "Severance" (2026).
Our Impact
Destiny has run multiple long-term campaigns on the platform, but most notably she has been actively promoting her track "Say My Name" since early November in 2025. This increased exposure has driven significant discovery, bringing in more listeners and converting them into long-term fans. Since the date her playlisting campaign launched, this track has gotten 127 playlist placements, 31 curator reviews, and exposure to +4.2 million playlist followers so far. As of the date of this report, the campaign remains active and continues to secure additional placements and reviews.
Greater Success
This success on the platform has also driven growth in her streaming numbers. At the start date of this campaign, Destiny Malibu was reported to have around 449 Spotify monthly listeners. As the campaign progressed, alongside other promotion avenues, this number has boosted upwards to about 6,490 listeners at the current date of reporting – this is a 1,345.43% increase in overall new Spotify monthly listeners from the start date of this campaign!
It's also worth noting that during the campaign, her monthly listeners peaked at 7,692—an encouraging indicator that her activity and audience engagement have been steadily growing since she began promoting on Songtools.