Artists & Labels Insights (112)

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How To Share Audiences Across Your Roster
Artists & Labels

How To Share Audiences Across Your Roster

Learn how to maximize your label's marketing spend by using cross-pollination strategies, digital ads, and the Songtools...

Sep 20, 2026
Auditing Your Own Campaign Like a Pro
Artists & Labels

Auditing Your Own Campaign Like a Pro

Discover how to use our internal diagnostic checklist to easily audit, optimize, and evaluate your own music promotion c...

Aug 20, 2026
Navigating Your Marketplace Page
Artists & Labels

Navigating Your Marketplace Page

Discover how to navigate your custom Signals Marketplace page to strategically target active curators, decode playlist d...

Aug 6, 2026
How to Spend Your Wallet Credits for Maximum Impact
Artists & Labels

How to Spend Your Wallet Credits for Maximum Impact

Maximize your music release in the Signals marketplace by learning how to strategically budget wallet credits, build Wis...

Jul 30, 2026
Welcome to the New Artist Dashboard
Artists & Labels

Welcome to the New Artist Dashboard

Discover the all-new V2 Songtools Dashboard, featuring a streamlined layout and the innovative Signals Marketplace to ta...

Jul 16, 2026
The Merch Blueprint for Indie Artists
Artists & Labels

The Merch Blueprint for Indie Artists

Learn the basics of how to move from low-risk testing to building a high-margin, fan-favorite merchandise business that...

Jul 2, 2026
Building the Listener-to-Fan Funnel
Artists & Labels

Building the Listener-to-Fan Funnel

Learn how to shift your music marketing focus from chasing passive streams to building a sustainable funnel that turns c...

Jun 24, 2026
How to Choose the Best Creative For Your Songfly Ad
Artists & Labels

How to Choose the Best Creative For Your Songfly Ad

Discover how to optimize your Songfly ad campaigns by strategically choosing between automated SmartCreative optimizatio...

Jun 5, 2026
The Visual "Hook": A Deep Dive into the Brand Engagement Index (BEI)
Artists & Labels

The Visual "Hook": A Deep Dive into the Brand Engagement Index (BEI)

By mastering the Brand Engagement Index (BEI), artists can move beyond guesswork to understand exactly how their visual...

May 18, 2026
The "Warm-Up" Phase: Why Patience is Your Best Marketing Strategy
Artists & Labels

The "Warm-Up" Phase: Why Patience is Your Best Marketing Strategy

Understand the "Warm-Up" phase of your campaigns to see why strategic patience is the ultimate marketing skill for achie...

May 15, 2026
The "Nostalgia" Trend: Using 2026 Marketing Aesthetics to Cut Through the Noise
Artists & Labels

The "Nostalgia" Trend: Using 2026 Marketing Aesthetics to Cut Through the Noise

Learn how to use "Nostalgia-Core" aesthetics and lo-fi visual storytelling to bypass ad-blindness, boost high-intent str...

Apr 24, 2026
The "Ghost" Streams: Why Every Save is Worth 10x More Than a Play
Artists & Labels

The "Ghost" Streams: Why Every Save is Worth 10x More Than a Play

Learn how to boost your music's long-term growth by prioritizing "Ghost Streams"—high-intent saves and playlist adds tha...

Apr 17, 2026